CONTRACT,
COPY & RATE POLICIES
All advertisements are accepted by AAIS, publisher of Viewpoint magazine,
entirely on the representation that the agency and/or advertiser are properly authorized
to publish the subject matter. Advertiser and their advertising agencies will indemnify
and hold AAIS harmless against any claim, suit, loss or expense, regardless
of nature of basis that might arise from advertisements published. We reserve the right to
hold the advertiser and advertising agency jointly and severally liable for monies due us.
The publisher does not accept sequential liability
and expects the agency and advertiser to be bound by the payment terms on the Viewpoint
advertising rate card, on the advertising contract, and on the advertising insertion
order. No conditions, printed or otherwise, appearing on the insertion order, billing
instructions or copy instructions which conflict with AAIS’s stated policies, and/or
contract and copy stipulations shall be binding on AAIS.
LIABILITY
The liability of AAIS for any error, omission or delay for which it may be held
responsible shall in no event exceed the cost of the space paid for and occupied by such
individual advertisement.
RATE PROTECTION
We will protect contract advertisers against rate increases for 11 months following their
first insertion. Any advertisement within that period may be combined for frequency
discount.
EARNED RATE CREDITS
Earned rate credits for increased frequency are deducted from the first billing after the
change. Short rate charges for cancellation or decreased frequency are added to the first
billing after the change.
CANCELLATION & AUTOMATIC REPEATS
No cancellations can be accepted after the published closing date. Special placement ad
reservations are non-cancelable. Without material or instructions we reserve the right to
repeat the contract advertiser’s latest ad of the same size.
RIGHT OF REJECTION
AAIS reserves the right to reject any advertising considered objectionable or not in the
best interest of the insurance business and the policies and positions of AAIS.
COMMISSION
A commission of 15% of the gross bill is allowed to accredited advertising agencies on
space, color, and placement, provided the account is paid within 30 days of invoice date.
No cash discounts. If charges due the publisher are not paid promptly, the publisher may
collect said charges from the advertiser, and the agency shall execute all necessary
assignments. In addition, the publisher may hold the advertiser and its agency jointly and
severally liable for all sums due and payable to the publisher.
SERVICE CHARGE
A service charge of 1.5% per month (18% annual percentage rate) will
be added to all charges 30 days or more past due. If necessary, any
legal or collection agency fees incurred in collection efforts will
be added to charges due.
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